Thursday 17 November 2011

Media Prima bags platinum award for CSR

KUALA LUMPUR Media Prima Bhd has won the platinum award for Best Corporate Social Responsibility at the National Annual Corporate Report Awards (NACRA) 2011 held Tuesday night.

It beat Malayan Banking Bhd and Telekom Malaysia Bhd, which received the gold award and the silver award respectively.

A total of 47 companies submitted their annual report for the adjudication process.

In a statement, the company said this achievement was a result of an extensive report for the year 2010, which included a comprehensive reporting of Media Prima's corporate responsibility initiatives throughout the group.

The initiatives were the Tabung Bencana NSTP-Media Prima, Bersamamu, Singgah Sahur, Aduan Rakyat, Sunshine Project and Pintar Project.

Media Prima group managing director Datuk Amrin Awaluddin said the award is another testimony to the group's continuous efforts in expanding and enhancing its corporate responsibility initiatives.

"This would not have been possible without the collective effort by all media platforms in the group to ensure a sustainable future for both the company and the community," he said.

The event was organised by Bursa Malaysia Bhd, Malaysian Institute of Accountants and The Malaysia Institute of Certified Public Accountants.

The awards are given to organisations as recognition of their commitment to produce a timely, informative, factual, and reader friendly reports.

Domestic Trade, Co-operatives and Consumerism Minister Datuk Seri Ismail Sabri Yaakob presented the awards to winners.



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